Posts Tagged 'consumer'

Monday Retail Reads

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  • Consumer spending increased slightly faster than expected in January, but real disposable income fell 0.6 percent in January, the largest decline in seven months – Reuters
  • Cellphones Let Shoppers Point, Click and Purchase: some retailers plan to turn applications on mobile phones into information displays and devices for ordering – NY Times
  • Dillard’s shares spiked over 15% on Monday as the company swung to a better-than-expected fiscal fourth-quarter profit, even as sales continue to post sharp declines – Market Watch
  • Restaurant Performance Index Declines Slightly in January, But Optimism for Future Business Conditions Strengthens: Same-store sales and customer traffic levels slip; Expectations Index tops 100 for the first time in 9 months – National Restaurant Association
  • In new ad campaign, Lowe’s Puts Its Focus on Knowing the Customer’s Wants – NY Times
  • J.C. Penney is launching its spring marketing campaign by calling attention to its growing list of exclusive fashion brands during Sunday’s Academy Awards broadcast – Dallas News

Retail Reading List for Week Ending 1/29/10

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Retailer Optimism Gets Snowed In

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The big news from this past weekend was the blizzard that swept through the East Coast, dampening the prospects for “Super” Saturday, which was expected to rival Black Friday in overall retail sales dollars. Weather intelligence firm Planalytics estimates retailers lost $2 Billion due to the storm, as traffic was down 10% on Saturday compared to last year, but said traffic soared 65% on Friday as many shoppers tried to beat the weather.

Many analysts have speculated that the storm drove consumers to make purchases online, and data from research firm Coremetrics shows it was indeed a strong weekend for e-commerce. The company said online retail sales rose 22.4% overall from last year, with Saturday sales up 24.8% year-over-year. Also, comScore said today that $24.8 billion was spent online during the first 48 days of the November-December 2009 holiday season, marking a 4% increase versus the corresponding period last year.

While results from the holiday shopping season thus far have been underwhelming, there is some optimism as survey data suggests many shoppers are holding out till the last minute for better deals. America’s Research Group (ARG) said that 41.9% of consumers have yet to complete their holiday shopping, compared to just 20.5% of shoppers at this time last year. The main reason for the procrastination – they’ve been spoiled by promotions – “Consumers have a long memory and want those substantial discounts they found last year,” says C. Britt Beemer CEO and founder of ARG.

Retailers will most likely oblige, and the competition for those last few dollars will heat up in the next few days. While we probably won’t see 80% off sales like last year, expect to see increased promotional activity and extensions of free shipping offers. Walgreens CEO Greg Wasson, commenting on quarterly earnings results today, spoke of what most retailers are experiencing:

“Consumer concerns over high unemployment and the challenging economy were a drag on holiday sales at the end of November, and we’ve seen a similar pattern through mid-December. Like every Christmas season, our performance is driven by the final days, which makes this an important week.”

Original projections for overall holiday spending were for a range between a decrease of 1% to an increase of 1% from last year. No analyst has raised expectations, so even with a strong push in the final week the end result will at best be a slight increase from last year, when November-December GAFO retail sales fell 5.3%. Until things start to materially improve in the job & housing markets, expect restrained spending into the new year.

U.S. Retail Sales Disappoint in July

The U.S. Census Bureau reported today that Advance Monthly Retail Sales for July decreased 0.1% from the prior month to $342.3 Billion, worse than the 0.7% rise analysts were expecting and the first monthly drop since April.  From the year ago period, sales were down 8.3%.  Excluding automobiles, retail and food services sales were down 0.6% from June, less than consensus estimates for a gain of 0.1%, and a decline of 8.5% from a year ago.

Part of the monthly decline can be attributed to gas price deflation, as gas stations saw a 2.1% decline in sales from the prior month, and were down 32.5% from last year. Sales of autos and auto parts were very strong, led by the government’s cash for clunkers program. However, almost all other categories showed continued weakness, led by Building Materials and Department Stores, which had their worst month-over-month decline this year.

Monthly US Retail Sales - Total Retail & Food Services (MoM)

Monthly US Retail Sales - Total Retail & Food Services (YoY)

Monthly US Retail Sales - Total Retail & Food Services (YoY) LT

While the government’s CARS program has provided a boost to auto sales, which seem to have stabilized at a very low level, there don’t seem to to be any other near-term catalysts driving consumer demand. Retailers have responded by continuing to slash inventories, as the Commerce Department announced today that business inventories dropped for the 10th consecutive month. However, even with the cuts the inventory to sales ratio still stands at 1.38, which is higher than the 1.26 figure reported a year ago.

Though cost-cutting and inventory management has allowed many retailers to stay profitable and surprise on the bottom line, sales continue to languish and consumers continue to hunker down. With news this morning that weekly unemployment claims remain stubbornly high and foreclosures are still spiking, it’s likely retail sales won’t see much improvement in the near term.

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Retail Earnings: Macy’s Kicks it Off

Investors will be eying a flurry of 2nd quarter earnings reports from retailers over the next few weeks. As the first major to report, department store retailer Macy’s provided some hope that cost-cutting and inventory management will help stop the bleeding on the bottom line for the sector. However, there are still few signs of a demand recovery, and most retailers will continue to see year-over-year sales declines through the holidays.

For the fiscal 2nd quarter, Macy’s reported a 9.7% decrease in net sales to $5.164 Billion from the year ago period, while same-store sales declined 9.5%. Net income was $7 million ($.02 diluted EPS) compared to $73 million ($.17 diluted EPS) last year. Excluding restructuring charges, diluted earnings of $.20 per share beat consensus estimates by a nickel.

The company raised their full-year guidance to a range of 70 to 80 cents per share from a view of 40 to 55 cents per share (excluding restructuring costs), while analysts expect the company to earn 78 cents for the year. For the 2nd half of 2009, Macy’s expects same-store sales to be down 5-6%, which would result in a comparable sales decline for the full year of 7-7.5%.

Commenting on the results, CEO Terry Lundgren said the following:

“We were able to exceed our expectations with strong earnings and cash flow in the second quarter, despite lower sales in an economic environment that continues to be very difficult. In particular, we successfully lowered inventories and managed expenses to align more closely with current levels of business. Our second quarter same-store sales performed as well as or better than most department store retailers even while we were completing the largest organizational transition in Macy’s recent history. Most of that transition work is behind us now.

Our new unified organizational structure is settling in and working well. It has allowed us to streamline decision-making and build closer relationships with our key vendor resources. And we continue to be very pleased with results from the My Macy’s initiative, which began to roll out to 49 new districts nationwide in the second quarter. Same-store sales performance in the 20 pilot districts launched in 2008 continued to outpace the remainder of the company, and the gap continued to widen in the second quarter. Going forward, we expect the gap to become less meaningful as the 49 new districts launched in 2009 come up to speed and begin producing results that parallel the pilot districts. As previously stated, we expect to see some improvement in these new districts in the fourth quarter of 2009 and especially in spring 2010.”

While the company was able to beat on the bottom line, this marks the 4th consecutive quarter of deteriorating sales performance, and they have now posted 9 straight quarters and 15 consecutive months of negative same-store sales results:

Macy's - Quarterly Sales Growth_2

Macy's - Monthly Sales Growth


Next up on the radar: Thursday we will get U.S. Retail Sales for July from the Commerce Department, as well as earnings reports from Kohl’s, Nordstrom, Urban Outfitters, and Wal-Mart. Retail stocks have surged in anticipation of a recovery, with the S&P Retail SPDR (XRT) more than doubling from its November lows. Even a company like Stein Mart, considered on the verge of collapse only a few months ago, has seen an almost 12-fold rise from under a buck to a 2-year high near $12/share. Now is the time for these retailers to prove they have navigated the worst consumer environment in decades, and to validate their lofty equity valuations.

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