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Profile – Sally Beauty Holdings, Inc.

Sally Beauty is a distributor and retailer of professional beauty supplies, offering products for hair, skin, and nails through professional lines such as Clairol, L’Oreal, Wella and Conair, as well as an extensive selection of proprietary merchandise; the company also sells professionally branded products including Paul Mitchell, Wella, Sebastian, Goldwell, and TIGI which are targeted exclusively for professional and salon use and resale to their customers. As of Mar 31, 2012 the company operated 4,392 total stores, including 3,204 Sally Beauty Supply company-operated stores and 24 franchise stores, 1,006 Beauty Systems Group company-operated stores and 158 franchise stores, as well as having 1,113 distributor sales consultants in all states in the U.S., in portions of Canada, and in Puerto Rico, Mexico and certain European countries.

Headquarters Denton, Texas
Sector Health & Personal Care Stores
Primary NAICS Code 446120 – Cosmetics, Beauty Supplies, and Perfume Stores
Primary SIC Code 5999 – Miscellaneous Retail Stores, Not Elsewhere Classified
Fiscal Year 2012 Ends on Sep 30, 2012
2011 Net Sales $ 3.27 Billion
2011 Net Income $ 213.7 Million
Store Count* 4,392
Total Store Sq Ft* 8,630
Employees** 24,615

*as of 3/31/12   **as of 9/30/11




Financial Summary
2011 2010 YoY % Chg 3 YR CAGR 5 YR CAGR
Net Sales (1,000′s) $ 3,269,131 $ 2,916,090 12.1% 7.3% 6.6%
Same-Store Sales Chg 6.3% 4.1%
Operating Income (1,000′s) $ 448,469 $ 340,930 31.5% 16.6% 20.0%
Net Income (1,000′s) $ 213,725 $ 143,828 48.6% 40.2% 14.2%
Diluted EPS $ 1.14 $ 0.78 46.2% 39.5% N/A
Store Count 4,309 4,059 6.2% 4.5% 5.2%
Store Sq Ft (1,000s) 8,476 7,927 6.9% 4.9% 5.4%
Employees 24,615 22,900 7.5% 5.2% 9.3%
Advertising Spend (1,000s) $ 70,900 $ 64,600 9.8% 11.9% 7.6%
Pvt Label as % of Total Sales 44.0% 42.0%

Sally Beauty - Compound Annual Growth Rates



Fiscal Year Net Sales by Segment (as % of Total)
2011 2010 2009
Sally Beauty Supply 61.6% 62.9% 64.3%
Beauty Systems Group 38.4% 37.1% 35.7%

Sally Beauty - 2011 Net Sales by Segment



Fiscal Year Net Sales by Channel (as % of Total)
2011 2010 2009
Company-Operated Stores 62.9% 61.5% 60.0%
Distributor Sales Consultants 27.4% 27.8% 27.9%
Franchise Stores 9.7% 10.7% 12.1%

Sally Beauty - 2011 Net Sales by Channel



Fiscal Year Net Sales by Category (as % of Total)
2011 2010 2009
Hair color 22.5% 22.7% 22.8%
Hair care 21.3% 20.7% 19.7%
Skin and nail care 15.2% 14.2% 13.0%
Brushes, cutlery and accessories 14.5% 15.1% 15.6%
Electrical appliances 10.6% 11.8% 11.9%
Ethnic products 7.9% 8.1% 8.7%
Other beauty items 8.0% 7.4% 8.3%

Sally Beauty - 2011 Net Sales by Category


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